College homecomings provide alumni with opportunities to reconnect and engage with current students, faculty, staff and the campus community.
However, due to the COVID-19 pandemic, celebrations will take on a new form this year.
To maintain the community collaboration aspect of homecoming, the Thurgood Marshall College Fund (TMCF) will host a virtual concert and fundraiser on Sunday, Oct. 25 putting the focus directly on historically Black colleges and universities (HBCUs).
“We are looking forward to raising awareness about HBCUs but we hope that the fundraiser will support the important work that we do in providing career readiness and opportunities to students who attend our schools,” said Dr. Harry L. Williams, president and CEO of TMCF.
#RISE HC2K20 boasts an impressive roster of celebrities who will perform and make appearances. They include Ne-Yo, Shaquille O’Neal, 2 Chainz, T.I., Big K.R.I.T., India Arie, Lucky Day, Lil-Baby, T-Pain, Leon Bridges, Mo’Nique and Rotimi.
There will also be DJ sets from various HBCUs and a Unity Step Performance. Actor and TMCF national ambassador Terrence ‘J’ Jenkins and actress Brandee Evans are hosting the event, which will be broadcasted on HBCU Nation and AspireTV and streamed on TMCF’s YouTube channel.
“We’ve done it all, in order to just get that whole homegrown spirit for that homecoming feel,” said Khadija S. Campbell, senior events manager at TMCF.
With the purchase of a VIP ticket, participants can also gain access to songwriter, singer and record producer Anthony Hamilton’s pre-show and a private Moet Hennessy mixology event.
HBCU alumni and students are encouraged to engage with the event online and show off their school pride. TMCF also launched the Musical Cypher competition, where students can submit videos of themselves freestyling over the “Come Home” beat produced by rapper David Banner.
“Our team has really taken the helm, pretty much making sure that we are reaching the vast majority of HBCU alumni and students and making sure that they are able to feel part of the experience,” said Campbell.
Williams emphasized that HBCUs